Day 17-21: Both Wrong Number and Bin Roye complete three glorious weeks at the box office and are still going strong.

We cannot vouch for the authenticity of these box office numbers given by independent box office tracking sites. While we had the official numbers from ARY Films for ‘Wrong Number’ for the first few days now we do not have the numbers for either ‘Wrong Number’ or Roye’. So until the official numbers come from the makers themselves or until we have some official box-office tracking system in Pakistan this is all we have got. Also the numbers are revised at times and hence you may find th numbers a bit different for certain days.

It was surely a clash of the titans as two big budget films were releasing on the very same day. Both the films had stars attached to them and the promotion/marketing for the films was a success as the buzz around them both was worth seeing. But what happens at the box-office window, well nobody can really predict. People thought that the Mahira Khan starrer would emerge as the clear winner given her recent escapades in Bollywood, but well the box office has a different story to tell.

It was evident from the first day itself that Wrong Number would be leading this box-office battle as it had registered huge numbers for the first day. Moreover it also managed to maintain those numbers as the days passed. A week after the release one could safely say that ‘Wrong Number’ not only won this war but had generally established itself as a ‘hit film’. Specially since it was holding up exceptionally well after the Eid holidays which proved that the film was being liked by the audiences and that the word of mouth was positive.However the biggest magic trick the film pulled was when it had a bigger second weekend as compared to its initial release. The international norm is that the second week sees a fall in the collections. But ‘Wrong Number’ not only maintained the collections rather it improved on them! It has already crossed the 10cr mark. It’s worth mentoring that except ‘Waar’ , ‘Na Maloom Afraad’, ‘Bol’ and Chooriyan’ no Pakistani film has ever crossed the 10 cr mark so it’s a huge achievement. Now lets see whether the film is able  to cross the collections of ‘Na Maloom Afraad’ which has approximately 12.28 cr collections at the box office. The film has already grossed about 12 cr at the box office and given the fact that it is holding well after the release of Karachi Se Lahore it should be able to cross these collections. These next few days are extremely crucial for the film because after 13 August when the three mega film’s ‘Dekh Magar Pyaar Say’ ‘Shah’ and ‘Moor’ release there wont be any showtimes given to ‘Wrong Number’ and ‘Bin Roye’ so these next few days are probably the last few day after which both ‘Wrong Number’ and ‘Bin Roye’ will be a thing of the past.

Moreover ‘Bin Roye’ also is a winner in the sense that is has recorded good numbers at the box office. After a somewhat slow start the film picked up on day two and three and its due to this growth that the film had managed a strong first week. Moreover Bin Roye also held really well despite the fact that the Eid festivities had ended. Moreover even ‘Bin Roye’ improved on its first week figures and shows a growth. Well the film has crossed the 8 cr mark at the domestic box office and once you add the numbers from the international markets this film has huge numbers. ( We will be doing a post on the Bin Roye international box office soon)

Here is the day to day breakdown for both the films.

 Wrong Number:

  1. Thursday + Friday (Limited release): 40 lacs
  2. Saturday (Eid Day One): 75 lacs
  3. Sunday (Eid Day Two): 90 lacs
  4. Monday (Eid Day Three): 88 lacs
  5. Tuesday: 92 lacs
  6. Wednesday: 75 lacs
  7. Thursday: 70 lacs
  8. Friday: 70 lacs
  9. Saturday: 90 lacs
  10. Sunday: 90 lacs
  11. Monday:60 lacs
  12. Tuesday: 55 lacs
  13. Wednesday:55 lacs
  14. Thursday:53 lacs
  15. Friday: 30 lacs
  16. Saturday: 38 lacs
  17. Sunday 37 lacs
  18. Monday: 22 lacs
  19. Tuesday: 19 lacs
  20. Wednesday: 18 lacs
  21. Thursday: 19 lacs

Total:11.86 cr


Bin Roye:

  1. Saturday (Eid Day One): 42.55 lacs
  2. Sunday (Eid Day Two): 60 lacs
  3. Monday (Eid Day Three): 72 lacs
  4. Tuesday: 63 lacs
  5. Wednesday: 58 lacs
  6. Thursday: 60 lacs
  7. Friday: 55 lacs
  8. Saturday: 70 lacs
  9. Sunday: 75 lacs
  10. Monday: 45 lacs
  11. Tuesday: 42 lacs
  12. Wednesday: 40 lacs
  13. Thursday: 40 lacs
  14. Friday: 22 lacs
  15. Saturday: 32 lacs
  16. Sunday: 31 lacs
  17. Monday: 20 lacs
  18. Tuesday: 15 lacs
  19. Wednesday: 18 lacs
  20. Thursday: 19 lacs

Total: 8.77cr 


And those who wanted to know Bajrangi Bhaijaan numbers.

Bajrangi Bhaijaan:

  1. Friday (Limited Release):0.5 cr
  2. Saturday(Eid Day One): 1.3 cr
  3. Sunday (Eid Day Two): 1.5 cr
  4. Monday ( Eid Day Three): 1.6 cr
  5. Tuesday: 1.4 cr
  6. Wednesday: 1.35 cr
  7. Thursday: 1.3 cr
  8. Friday: 1.35 cr
  9. Saturday: 1.5 cr
  10. Sunday: 1.75 cr
  11. Monday: 1.15 cr (estimates)
  12. Tuesday:  not reported
  13. Wednesday:  not reported
  14. Thursday:  not reported
  15. Friday: NR
  16. Saturday: NR
  17. Sunday: NR
  18. Monday: NR
  19. Tuesday:NR
  20. Wednesday: NR
  21. Thursday: NR

Total: 21.85 cr

*Although the day to day collections are not known but this total includes the collections of the missing days as reported by the independent box office tracking sites.


We did ask some cinema people for their opinion and they maintained the same stance that both films are doing well but they did mention that ‘Wrong Number’ has been doing better. Well let’s see what the next few days have in store for both the films.

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I might be an Economics graduate from LUMS, but cinema is where my heart truly belongs. Always up for a discussion on fims and I guess you could call me a Pakistani Cinema aficionado. Email: mominalimunshi@yahoo.com

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