Noor Bukhari’s Ishq Positive has its release nearing up with it’s cinema date set to be 22 July 2016, and before that comes a lot of unveiling activity. Part of this phase was the unveiling of the song line up of the film, which took place in Karachi yesterday (July 16, 2016) in the presence of relevant media personnel and bloggers.
The romantic comedy starring the “Lollywood” stalwart Noor Bukhari along with Wali Hamid Ali Khan, Saud, Sonu Saud, Faria Bukhari and Durdana Butt boasts 8 songs, sung and composed by Pakistan’s finest artistes including Rahat Fateh Ali Khan, Ustaad Hamid Ali Khan, Wali Hamid Ali Khan, Damia Farooq, Ragaboyz, Sana Zulfiqar, Farah Anwer, famous Indian singer Akriti Kakar, Kamran Akhtar and Saaji Ali.
The press conference, organized for select media personnel, bloggers and showbiz personalities not only gave audiences an insight into the movie but also provided the lead cast an opportunity to share their experiences and memories created on the sets.
Speaking about the distribution of Ishq Positive, Sultana Siddiqui President HUM Network stressed that “Pakistani cinema industry is in experimental phase and distributors cannot be choosy about projects if we want this fledgling industry to grow. Experiments are the key to innovation, our directors, producers and writers will learn with time, all we need to do is keep supporting them.”
Director and the main lead of the movie, Noor Bukhari raised the curtain from the amazing line-up of singers and music composers associated with the movie, here is how it stands:
| Song | Singer | Lyrics | Composition |
| Raab diyaan raab jane | Rahat Feteh Ali khan, Akriti kakar (India) | Saaji Ali | Kamran Akhtar, Wali Hamid ali khan and Saaji |
| Dil ka panchi | Wali Hamid Ali Khan, Damia Farooq | Suraj Baba | |
| Tujhe bin mora | Ustad Hamid Ali Khan, Akriti Kakar | Ustad Hamid Ali khan and Wali Hamid Ali Khan | Wali Hamid Ali Khan |
| Naughty | Wali Hamid Ali khan, Sana Zulfiqar | Saaji Ali | |
| Noor e khudda | Wali Hamid Ali Khan, Akriti Kakar | Turaaz | Kamran Akhtar, Wali Hamid Ali Khan and Saaji Ali |
| Ya Ali | RagaBoyz | Saaji Ali | Kamran Akhtar, Wali Hamid Ali khan and Saaji. |
| Dance | Wali Hamid Ali Khan, Akriti Kakar | Kamran Akhtar, Wali Hamid Ali Khan and Saaji | |
| Kina tenu | Wali Hamid Ali Khan | Saaji Ali | Kamran Akhtar, Wali Hamid Ali khan, Saaji Ali |
| Vitamin | Farah Anwer | Saaji Ali | Kamran Akhtar, Wali Hamid Ali Khan, Saaji Ali |
The music videos of four of the movie’s songs Raab diyaan raab jane, Naughty, Dil ka panchi and Noor e Khudda were previewed to the enthusiastic attendees who clapped and cheered to the soothing lyrics of the songs. The lead cast performed on Dil ka Panchi. The film’s trailer was also screened after which the floor was opened for questions and answers.
The movie is penned by Suraj Baba, produced by Shazia Mahmood Hussain & Kashif Latif and directed by Noor Bukhari.
