Box Office: ‘Chain Aye Na’ and ‘Geo Sar Utha Kay’ open to empty cinemas!

We cannot vouch for the authenticity of these box office numbers given by independent box office tracking site Box Office Detail. However, until we have some official box-office tracking system in Pakistan this is all we have got. The numbers are also revised at times and hence you may observe fluctuations.

It was a clash of old school Lollywood titans as Syed Noor’s ambitious ‘Chain Aye Na’ and Shafqat Cheema’s ‘Geo Sar Utha Kay’ released in cinemas all over Pakistan yesterday. (Yes, we know that GSUK is directed by Nadeem Cheema but the film is primarily riding on Shafqat Cheema’s stardom).

Interestingly it was also a clash of star kid debuts as ‘Chain Aye Na’ marks the debut of Shahroz Sabzwari (son of veteran TV actor Behroze Sabzwari) and Sarish Khan (grand daughter of veteran film actress Sabiha Khanum). while ‘Geo Sar Utha Kay’ was the launchpad for Sheheryar Cheema (son of Shafqat Cheema) along with a plethora of new actors.

Now both the films had minimal pre-release buzz and a box office success was never on the cards but the box office tally for both the films has been disappointing to say the least.
While ‘Chain Aye Na’ has raked in 6.29 lakhs, ‘Geo Sar Utha Kay’ has collected 6 lakhs as shows all over Pakistan played to almost empty cinema halls.

The word of mouth for both films has been negative and a growth isn’t really expected. Also since the number of shows for both the films weren’t that great to begin with and given the low opening day numbers the shows are bound to decrease once the weekend ends therefore a total life time tally of even 0.5 crore seems a stretch!

2017 is definitely turning out to be quite a depressing year for Pakistani Cinema, but we hope that Eid releases ‘Punjab Nahi Jaungi’ and ‘Na Maloom Afraad 2’  bring back some festivity at the box office.

Stay tuned to Galaxy Lollywood for updates.

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I might be an Economics graduate from LUMS, but cinema is where my heart truly belongs. Always up for a discussion on fims and I guess you could call me a Pakistani Cinema aficionado. Email: mominalimunshi@yahoo.com

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