Daniyal Zafar’s latest music video titled ‘Blue Butterfly’ was released a few days back, and it has ignited quite a conversation over the internet. The risqué and darkly beautiful video was shot in the United States by Lightingale Productions and features an abstract depiction of imperfect relationships.
A fresh concept
Given how the local music scene is flooded with run of the mill, candy floss music videos, this musical short comes as a breath of fresh air. The frames captured by director Ash Gupta provide ample food for artistic contemplation, with Daniyal and model Inja Zalta’s pulsating, contorting moves perfectly capturing the underlying turbulence in Daniyal’s music. With the video, Daniyal has pushed the boundaries of artistic expression in the country, and many are welcoming the move.
Galaxy Lollywood got in touch with the soulful crooner to have a word about the song and its accompanying video short. “The video is actually meant for a western audience, as I want to work on a couple of English albums and have a set-up in place in Los Angeles,” he explains. What are his thoughts about the song’s bold moves? “The entire video is aesthetically shot. It’s just this non-linear expression of art that was explored by the director and I, along with the team.”
We wondered if Daniyal had anything to say about the backlash from certain conservative quarters, as evident in the comments the video has received. “As I said, we planned and execute a piece of art to the best of our abilities. Of course, some might not be able to relate with it or understand it the way we thought about it, and we can’t do much about it. It’s a perceptive piece.”
The creative journey
Explaining the journey the creative project took, Daniyal said “The initial concept of the video was something entirely else, with me performing the song live at a party in a Beverly Hills mansion. However, when I met Ash, the director, we decided to go for a completely different direction.”
The entire shoot was wrapped up in eight hours, however, that doesn’t mean a lot of intense, hard work was not involved. “There were a total of 3 fighting sequences shot, each 3 to 4 minutes long. Ash encouraged me and Inja to argue and fight for real, about something real. We both had intense arguments about how both of us were holding each other back and have to let go.”
The results of the creative project are out there for you to see now! Let us know what you think in the comments below.
