‘Bin Roye’ is releasing in India as well as in the UK, US, Canada, Qatar, UAE, Bahrain, Sweden and Denmark. Now is this surely a feat worth celebrating as this will not only open the gates for more such trade but will finally give Pakistan a much needed boost regarding its presence in the International arena. New markets will open up and the box-office numbers will also improve. We at Galaxy Lolywood applaud Momina Duraid and team for this accomplishment however there is one huge drawback and the gravity of the matter will only unfold when the film hits cinemas.
Piracy or rather the lack of it is something that the Pakistani film Industry can boast of. Films have released in cinemas but its only once they make it to the television screens ( via a television premiere) that the piracy kicks in. Other than that piracy is an alien word for this new wave of cinema. Even the films that somehow have pirated versions out before the tv release are of a very inferior quality and come out months after the film releases ( case in point Na Maloom Afraad).
However the case in India is completely different. In India a film hits cinemas in the morning as they have shows as early as 9am and by the time the clock strikes 6 (or sometimes even earlier) the film is available online for viewing. As for the quality well it ranges from okay to master like at times. It is believed that specific cinema owners conduct special shows where the piracy takes place. Although an exact number cannot be placed on the amount lost to piracy but it would not be wrong to say that the number is huge.
A few years back when Bol released in Pakisatni cinemas it was apreciated and people went to the cinemas to go see it. People who wanted pirated versions had no other option but to go see it in cinemas. Two months later the film “Bol” was released in India and voila the very next day the film was out as the piracy had hit this mega-hit. Furthermore the quality of the film was next to the master.
After ‘Bol’ however as we have had no India release this piracy business has stopped.But now with ‘Bin Roye’ releasing simultaneously in India as well as in many other countries the piracy seems inevitable. And for a country like Pakistan where articles with titles such as “Bin Roye full movie online” and search terms like ‘Bin Roye full film torrent’ are topping the search engines it is not hard to imagine what will happen once someone in India uploads the film.
We sincerely hope that the makers take strict actions and set in place all the precautionary meausres so a piracy debacle can be avoided or else it will be hard for the team to go on without Bin Roye…
