Meray Paas Tum Ho has been setting one new standard after another for television serials since it started airing in August. Among the show’s notable achievements is the kind of traction it has generated on the online streaming platforms. On YouTube alone, all its episodes and related videos have crossed the 250 million views mark. The digital audience was rather upset when news broke that show’s grand finale will not be uploaded on the popular video streaming platform.
The final episode is eagerly anticipated by the show’s many fans and has become a hot topic of discussion and speculation. It will be aired on television and also screened simultaneously in theaters, whereas the digital audience will be able to catch the show on ARY’s free mobile app ARY ZAP. With the finale not being uploaded on YouTube, many netizens voiced their dissatisfaction with the makers and broadcaster ARY Digital. Some even went as far as to accuse the makers of profiteering from the serial’s humongous popularity by not streaming it on a free popular streaming platform like YouTube.
It’s worth noting that the channel’s app, which is being given a strong marketing push through the play, is free to download and digital viewers of the play will be able to catch it with the same experience that is offered by YouTube, without any fee or payment. While a YouTube release would have gotten the episode unprecedented YouTube views, the makers and the channel have zeroed in on ARY’s own ZAP app to stream the finale.
In 2018 HUM TV’s Aangan starring Ahad Raza Mir and Sajjal Ali was also not released on YouTube to keep the television ratings soaring and also to keep the exclusivity for a future digital deal, however, the results were somewhat mixed. With Pakistani plays garnering global attention, production houses are now monitoring their digital releases in order to get a solid deal with bigger digital streaming portals such as Netflix, however, this does not seem to be the case with Meray Paas Tum Ho.
The expectations for the Humayun Saeed and Ayeza Khan starrer’s last episode are sky-high, and we will be providing you with the latest updates, as they happen!
