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Meet The Complete 28 Member Cast Of ‘Money Back Guarantee’

money back guarantee pakistani film

Money Back Guarantee has been in the news ever since the project went on floors in October. Directed by Faisal Qureshi and produced by Zashko Entertainment the film caught everyone’s interest with its casting choices which promise to bring some of the most sought after talent in the country to the big screen. While Fawad Khan, Mikaal Zulfiqar and Wasim Akram were announced as the three headlining actors, the grapevine was abuzz with makers behind the project assembling quite an exciting lineup of additional stars and actors, many of whom were signed for cameos or extended cameos.

As it turns out Galaxy Lollywood has finally gotten its hands on the movie’s complete star line up – and it’s humongous for the sheer number of actors it features. Hold your breaths – featured in the lead cast are Fawad Khan, Wasim Akram, Shaniera Akram, Mikaal Zulfiqar, Shayan Khan, Mirza Gohar Rasheed, Mani, Afzal Khan aka Jan Rambo, Kiran Malik, Marhoom Ahmad Bilal, Adnan Jaffer, Ayesha Omer, Shafaat Ali, Javaid Sheikh, Hina Dilpazir, Ali Safina and Aqdas Waseem.

And there’s more….the actors who will be making a special appearance in the film are Ali Rehman Khan, Ahsan Rahim, Adnan Bashir Khan, Faysal Qureshi, Faisal Qureshi (the director), Hajra Yamin, Muniba Mazari, George Fulton, Syeda Marium Batool, Khadija Arshad and Ataullah Jan.

Whew – now that’s quite a set of names there. What remains to be seen is whether the ensemble is able to build the kind of synergy needed for on-screen magic. That will be clearer on Eid-ul-Fitr, when the film, currently under post-production, is scheduled to release, although from what we have heard from the cast and the crew, this pretty much is the it project.

Let us know in the comments below how you feel about the mammoth lineup of actors that the film promises to bring to theaters this Eid. Keep watching this space for more on Money Back Guarantee!

Clever Marketing and Some Lies: How ‘Meray Paas Tum Ho’ Became So Big!

meray paas tum ho

Meray Paas Tum Ho came, it saw, and it conquered – there is no better way to succinctly describe the phenomenon this drama was. Or we could say it would remain for the foreseeable future because it is going to be so hard, if not impossible, for any other drama to have the entire nation under its grip the way this Humayun Saeed production did. It was a show that was marketed very cleverly and strategically by its entire team. Which other drama can boast of the tactics that MPTH applied? Heck, it can give even our movies a run for their money when it comes to marketing lessons.

It started before the pink nighty

A couple of episodes before the now-infamous “Pink Nighty” scene, ARY Digital and the show’s production team, had already started to hint towards the major twist that would shock the viewers. From releasing special promos to the cast using their social media following to build suspense about an otherwise average story, those were the first signs of the show using any and all means necessary to make sure that it became THE most talked about show of the town. Even as its competition show Alif struggled to get the major chunk of the audience hooked to its more nuanced and complex story, MPTH continued to rope in more and more viewers to the point that when the show dangled the sweet treat of enjoying its ending on the big screen, there were queues ready to fill up the halls.

Ah, the ending. Unlike what some news portals, including Galaxy Lollywood, were led to believe that MPTH supposedly had three endings, the show just had one. And now that the show has milked itself to the maximum of its capabilities, its production team is coming clean about its tall claims.

Three endings? Ha!

Humayun Saeed talked about the ending of Meray Paas Tum Ho in an insta-live session and clarified that he had deliberately lied about the show having three possible endings. Glowing in the happiness of giving the box office yet another blockbuster, Humayun was in quite a jolly mood as he talked about how the audience had been predicting that his character, Danish, would end up dying since the show’s first episode aired.

“It’s like [the audience] saw something on my face and started predicting that Danish would die. Even recently when a few people asked me what the ending of the drama would be like, I told them that Danish would die. But nobody would believe that. They thought I was lying when I was telling the truth,” he said, before dropping the bombshell: “The show never had three endings, it always had one. That was a lie.”

And then there were some more

This speaks volumes about the interest that the nation had in everything MPTH. With the way everyone was desperate to find out any kind of crumbs about the show’s story or its twists, it’s not surprising that the show’s cast had used all that interest to keep the show in the spotlight even if it meant taking us on a ride. For instance, when Humayun made a social media post about one of the most important episodes of the drama not being available online just hours before the episode was to be aired on television had the audience glued to their television screens. The “do takay ki aurat” line was witnessed by a large number of audience on television. The episode ended up becoming available online after 9 PM on ARY’s Youtube channel the way it normally did every week. Humayun even wasn’t the first one to misinform (intentionally or not) about something that never happened in the show.

Hira Mani had in an interview talked about how Mere Paas Tum Ho might have a character that would be murdered. Something that we now know did not happen at all. But back when Hira had revealed this “spoiler”, it had become the topic of discussion for the audience as they theorized about which character would die and in what matter. An utter waste of time in hindsight but back then, it seemed like the most logical thing to do.

meray paas tum hoThe writer who created more drama off-screen

And if we start to talk about how the drama’s writer contributed to making sure that it tended, then we’d be here for a long time. No, we aren’t talking about Khalil ur Rahman Qamar’s writing skills but rather all the rather, ahem, unique insights that he shared on the topics of feminism, infidelity, and the nature of men and women during his various interviews around the time when Mere Paas Tum Ho was on-air. The question of separating the art from the artist sprung up again. Would it be wrong to say that this whole debate even made many intellectuals question their morals? How does one actually openly defy or criticize a piece of media that is such a rage all around the country, if one even dares?

One of the leads of the show, Adnan Siddiqui, has accepted the show’s problematic writing and expressed his wish for the drama being more nuanced in its portrayal of women, but one does wonder where was this energy while the show was on-air? When it was the right time to talk about it because the debates and discussions were not only heated but relevant. Back then Adnan, alongside the show’s other cast, was busy in basking in the glory that the show was giving them and enjoying their characters’ dialogues going viral all around.

Now that the drama has finished its run and all manners of discussions around it as well as all variations of the memes that it gave birth to have been done and dusted, it does make us wonder what the post-MPTH future of Pakistani drama would be like. Sonya Hussain, who was one of the choices to play the role of Mehwish before Ayeza Khan ultimately made the character her own, has talked about her turning down the role saying she couldn’t “see women being characterized in such negative light” and that she did not want to be a part of the show that would perpetuate more issues for women in a society that is already so hard on the gender. It is an admiring stance to take but we do wonder, would the other mainstream actors be able to take such a stand?

Final word

Meray Paas Tum Ho was certainly a lot. From all possible ways to explain it, this is the one way that can capture the emotions and sentiments behind the all-consuming nature of this drama. It did wonders for every person involved in the drama be it behind the camera or in front of it. And it wasn’t just because the drama just had excellent acting and mind-blowing level of writing. A large reason why Mere Paas Tum Ho became big was the very conscious efforts put behind it to make it big.

As we all know in Pakistani drama industry all it takes is one successful project to usher in a big string of projects following the same formula to replicate that one project’s success. MPTH has given the industry new lessons on how to not just make a drama but how to package it and advertise it. Its success lies behind the collective effort of the channel, the production house, and the actors all coming together to grip the audience. Who is to say future projects across different channels won’t follow the same methods? Now that MPTH has made an example that successful dramas can have poor men in the role of a victim and the lead heroine of the project being the vamp in disguise, maybe the trend of a roti-dhoti aurat would be replaced with images of rota-dhota mard.

Who knows? 2020 has just begun.

Saba Qamar, Zahid Ahmed and Syed Jibran to Star In A New TV Drama, Oops Film

saba qamar film

Saba Qamar is one star who we would not mind seeing more of. After her effervescent performance in Lahore Se Aagay, an intense one in Cheekh and what seems to be a promising act in upcoming Kamli, the star is set to be the leading lady in yet another project where Zahid Ahmed and Syed Jibran have been signed as the male leads.

Oh, lest we forget – it is important to remind the readers that the project in question is not a drama serial, but a film, although some casting choices made us think otherwise, too. The project we are talking about is the upcoming feature film being produced by Jamil Baig and Hassan Zia which Saba signed just last week.

 

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Before Zahid Ahmed, Bilal Ashraf was rumored to be the lead, however, the Ishq Zah-e-Naseeb actor has now been taken on board for the project. Interestingly, Saba Qamar has already shared the screen space with Zahid in television shows Sangat and Besharam, with the former show landing itself in quite a bit of controversy for reinforcing patriarchal themes around rape. Coming back to the film, it is said to be an unusual comedy and will be directed by newbie Saqib Khan and is written by Mohsin Ali.

With the pre-production of the film complete, it is set to go on floors soon and is planned for an Eid-ul-Azha release later this year. If that does indeed happen, the film would be Saba Qamar’s second release after Sarmad Khoosat’s Kamli, which is currently under post-production. With the diva set to shine on screen again along with her two male co-actors, we will be keeping a close tab on this film.

Stay tuned to Galaxy Lollywood for the latest on this film and a lot more!

The 4th Hum Style Awards Extravaganza: Who Won And What Went On

hum style awards

Keeping up with tradition, the 4th Hum Style Awards were recently held in Karachi. The event is designed to celebrate the best of fashion, television, film, and beauty and from the glamor of the red carpet to the glittering stars on stage, it managed to pull off a star-studded affair. Although many prominent names of the industry were missing in action from the event, the stars that did attend managed to make the event quite a talked about spectacle.

With the official slogan of this year’s event being “focus on style and entertainment that aims to not only showcase the industry in the best light possible but also to reward excellence”, the Hum Style Awards had a multitude of nominees in both entertainment and fashion categories. The performances by the stars kept the energy of the event high while the hosting by Adnan Siddiqui, Aamina Sheikh, and Usman Mukhtar had the audience engaged and entertained.

The Performances

The event was opened by the underground rapper duo Young Stunners. It felt good to see a mainstream event like the Hum Style Awards which was hosting some of the most important figures of the Pakistani entertainment industry also feature artists like Young Stunners in their official lineup. Zara Noor Abbas also took to the stage and performed on some OSTs of popular HumTV dramas including Deewar e Shab in which Zara had an important cameo role.

The power couple that is Farhan Saeed and Urwa Hocane also put up an energetic dance performance and enthralled the audience with their chemistry on stage. There cannot be an award show without an Ahsan Khan performance and this time he paired up with Sara Loren, who made her comeback on stage, and the two mesmerized the audience.

Abrar ul Haq also performed on his famous songs. An endearing sight was when Abrar called up Mikaal Zulfikar for an impromptu dance on the song Sanu Tere Naal Pyaar. The song was Mikaal’s debut music video back in 2000s and it was a wonderful sight to see this reunion of sorts.

The Awards

Between entertainment and fashion, a total of 18 awards were given out with two special awards. There was a rather odd adjustment of the Most Stylish Actor Film (Female) having two winners. Mahira Khan won in the “popular” sub-category for the award while Kiran Malik won the “jury” sub-category for the award. No other category was divided into popular and jury sub-categories.

Winning speeches by Ayesha Omar, Sonya Hussain, and Asim Azhar were all odes to their mothers. The mood was somber and sentimental when these stars went to the stage and gave the credits of their wins to their mothers who have dedicated their lives to them. Asim dedicated the award to all the single mothers out there, as an ode to his own mother who raised him up as a single woman.

The complete list of the winners is as below:

Most Stylish Film Actor Male – Ahad Raza Mir
Most Stylist Film Actor Female – Mahira Khan
Most Stylish Film Actor Female (Jury) – Kiran Malik
Most Stylish Television Actor Male – Mikaal Zulfiqar
Most Stylish Television Actor Female – Sonya Hussain
Style Icon of the year – Ayesha Omar
Most Stylish Performer –
Asim Azhar
Most Stylish Sports Personality –
Hajra Khan
Best Model Female –
Zara Abid
Best Model Male –
Aimal Khan
Designer of the year (Lawn) –
Zara Shahjahan
Fashion Photographer of the year –
Alee Hassan
Hair and Makeup Artist of the year –
Qasim Liaqat
Rising Star 2018-2019 –
Hamza Khan Bandee and Mushk Kaleem
Designer of the year (Bridal) –
Shehla Chatoor
Retail Label of the year (Apparel) – Chapter 2 by Khaadi
Designer of the year (Menswear) – Ismail Farid
Designer of the year (Demi-coture) – Zaheer Abbas
Designer of the year (Pret) – Sublime by Sara Shahid
Excellence in the field of Interior Design and Furniture Manufacturing – House of Zunn
Timeless Beauty – Reema Khan

‘Meray Paas Tum Ho’ Climax Left Us Underwhelmed

meray paas tum ho

After weeks of waiting, anticipating and booking tickets to the cinema, the fine morning of  Saturday, 25th of January finally rolled around. Audiences across Pakistan held its breath, counting down the hours to a finale that had everyone almost as excited as an India versus Pakistan cricket world-cup match.

As the hours turned to minutes and minutes to moments, cinema-goers settled into their seats, popcorn at the sides ready, while many families huddled in front of TVs, children hushed, husbands fed and distracted as Rahat Fateh Ali Khan started crooning: ‘Meray paas tum ho, to kya aur mangun, meri zindagi men, meri aas tum ho.’

The Finale Episode

Now let’s look beyond the hype and talk about what went actually down once the finale aired.

The first 20 minutes or so were spent recapping everything that had happened in the drama so far. It began from Danish’s happy family, showed how Shahwar wooed Mehwish, her gargantuan betrayal, the famous ‘do takkay ki aurat‘ branding and the fitting anjaam for her ‘shirk‘. Roomi was a little darling throughout and Hania too accepted the proposal he’d brought her — but we knew all of this that already, two weeks ago, to be sure.

The actual show started about 20 minutes in as we witness that on Monty’s persuasion, Danish has agreed to go and meet Mehwish, telling Roomi that he might not be able to return and that Hania would be okay, for men are famed to be bewafa.

On the other hand, Shahwar is all ready, with packed bags, to leave but Maham stops him. She gives an emphatic speech, telling him that she’ll give him a car, and an office, but not his former position back though, if he stays. She further tells him that even though he has betrayed her, she is asking him to stay but if he leaves, the divorce papers will reach him the next morning.Humayun Saeed

Undertones of dark comedy?

Cutting to Mehwish, she’s overjoyed at the news of his arrival and when he does come, Danish spends most of the time reminiscing over old memories. All of a sudden, things go wrong, Danish falls down, clutching his chest in pain. He urges Mehwish to not touch him and passes out, to be taken to the hospital.

In the hospital, Hania arrives with her sister and sends Roomi to comfort Mehwish. After some time, a doctor comes to fetch Roomi and he is taken to Danish, who we learn has suffered a heart attack.

Despite the doctor’s warning, Danish takes off his oxygen mask (we wondered whether this was dark humor but Khalil sahib would know better)  and starts talking to Roomi. He tells Roomi that his mother had gone away for some work but that’s she’s back now and everything will be okay. He tells Roomi that he’ll visit him in his dreams every day. Danish then passes away, as our collective seratonin levels plunge. The drama shortly thereafter ends.

Deaths, disappearances and crushed hopes

As the finale ended, one thing was a given. All the viewers cried. Some cried because of Danish’s untimely demise while others out of sheer frustration after what was largely viewed as an unsatisfactory ending. People went into cinemas expecting fireworks but came out with fizzled spirits.

Funnily enough, mock endings Twitteratis had come up with were way meatier. Some people had guessed that Danish would pick Hania, forcing Mehwish to commit suicide. Some had thought he would pick Mehwish, leading Hania onto a path of vengeance. A lot of viewers had speculated whether Roomi would play a bigger role than that of a bystander after hearing his father’s last speech — however, subsequent scenes eliminated that hope. Also, Salman and Ayesha’s disappearance was strikingly odd, considering how they were all the family Danish and Mehwish had left. Yet, they were nowhere to be found.

Dushman zinda rahay

One of the biggest flaws we see in the ending is how none of the supposed bad guys were actually punished. Shahwar, who played a key role in the destruction of Danish’s family, got a second chance with his wife. Mehwish, though she ended up a widow got her flat back and would probably win Roomi’s custody. Well, honestly, some on-screen suffering would have been nice to see for these two!

Doing away with Danish, that too with a heart attack didn’t really take the plot anywhere rather came off as too convenient and oddly reminiscent of Khalil-ur-Rehman’s previous sob-sagas. More screen space needed to be given to settle the final fates of other important characters, and we thought we had done away with those long, death-bed monologues at least 30 years back.

The biggest question, whether Danish would finally go back to Mehwish or settle down with Hania remained crucially unaddressed.  We mean, was the choice really so difficult that Danish had to be killed off to avoid the confrontation? Do we really have to wait for a rumored sequel to get a sense of what actually happened?

And the original quibble…like, a hale and hearty guy is done away with a measly heart attack, with no indications of an ailment in the previous episodes. Oh well…

Final Word

The finale of Meray Pass Tum Ho was one of the most anticipated concluding shows in recent times but in some ways, it really did struggle to live up to the hype, leaving us with some shattered expectations.

Let us know if you agree or disagree in the comments section.

‘Meray Paas Tum Ho’ Sets The Box Office On Fire

Meray Paas Tum Ho

That Meray Paas Tum Ho is a phenomenon unlike any other in recent Pakistani television history is beyond any doubt. The Humayun Saeed-Ayeza Khan starrer broke one TRP record after another as the episodes kept building momentum towards what promised to be a grand, unexpected finale. Prior to the airing of its concluding back-to-back double-episodes, the show also managed to create new benchmarks for digital viewership, with its aggregate views on YouTube alone estimated to be over 400 million.

Given the massive buzz, the makers decided to go ahead with a nationwide theatrical release of the finale, however, what no one expected was the kind of response it would generate. Roughly 60-70% of the screenings were fully sold out in advance, and the craze was pretty much the same across the big-three metros as well as the smaller centers. The bigger multiplexes in Islamabad, Karachi, and Lahore scheduled as many as 12 shows, and some like Nueplex in Karachi screened even a higher number. It was certain that the finale would take quite a big opening.

Saturday estimates put the finale’s box office tally at over 2 Crores, which is a spectacularly high number, even for a blockbuster opening on the lucrative Eids. That a television show managed to achieve this, that too in a historically slow month like January, just proves that in the end, content coupled with hype and star value is what sells at the ticket counters. The grand opening serves to drive home the point that Pakistani filmmakers need to seriously focus on taking up the challenge of scoring on all three counts for a box office win – which this television drama has proved can happen at any point in the year.

The opening day box office numbers were second only to Jawani Phir Nahi Ani 2 for star Humayun Saeed and director Nadeem Baig, who have collaborated on quite a few mega-projects now. The final numbers when they come in could go even higher given the late-night surge, which will be another win for the serial. The kind of audience endorsement MPTH has received on television, digital platforms and theaters will take star Humayun Saeed to an all-new high, setting high expectations for a fantastic response to his next titled London Nahi Jaunga, which like MPTH has been penned by Khalil-ur-Rehman Qamar and is to be directed by Nadeem Baig.

The weekend total for the serial will be determined by the figures for Sunday, which will be lower than the earth-shattering Saturday. That being said, the overall reception at cinemas has been nothing short of astounding from the perspective of an industry observer. The question remains: Is the show headed for a sequel? And if so, will it be a film or a play?

Stay tuned to Galaxy Lollywood to find out!

Note: All figures are estimates courtesy Boxofficedetail

It’s A Wrap For ‘Money Back Guarantee’!: Mikaal Zulfiqar and Shayan Khan Share Their Experience

money back guarantee

Money Back Guarantee stars some of the most sought after faces in the country and is directed by comedian Faisal Qureishi, who has previously collaborated extensively with director Ahsan Rahim. Boasting of the director’s trademark slapstick, in-your-face brand of humor, the film is high on hype, bringing a huge ensemble cast comprising of well-known names such as Fawad Khan, Mikaal Zulfiqar, Wasim Akram, and Shayan Khan along with many, many others.

 

The film’s marathon back to back shooting spells just concluded a few days back with the cast and production team calling it a wrap, and now the film is headed for post-production. Galaxy Lollywood spoke with Mikaal Zulfiqar and Shayan Khan, who will be essaying prominent roles in the movie along with co-producing the film.

 

Mikaal sounded quite pumped up about wrapping the project. “We concluded the shoot with a 36 hour long grueling shooting schedule, which was quite challenging, however, it all worked quite well in the end!,” enthused the Sherdil star. “We have shot the film on locations in Thailand and Karachi, Lahore, and Islamabad within Pakistan, over a period of 42 days. I can assure you that we have given our hundred percent to this film.”

 

When we brought up the tricky question of the male and female leads, Mikaal remained enigmatic and stated: “The script will be the film’s hero as it’s an ensemble cast where everyone has gotten their due space to perform.”

 

https://www.instagram.com/p/B7u4TK_jgDr/

 

With the project, Shayan Khan got to share screen space with some of the most established artistes in the industry, such as Fawad Khan and Mikaal. We queried the Na Band Na Barati actor about how that experience turned out to be. “All the actors were great and very serious about the project. About Fawad Khan, I can say now I totally see how he has taken Pakistan on another level — I am a big supporter of his efforts and personally loved his professionalism. He has done an amazing job in the film. He’s fun, professional, and a very good actor!”

 

The project will be Shayan’s second outing with Mikaal Zulfiqar, who he termed as a “very talented and hard-working actor.” “Mikaal has always been supportive and has given an amazing performance in the film which I am sure the audience will look forward to.” Wrapping up the conversation, the Canada-based actor and producer said: “I have fallen in love with our amazing team in Pakistan.”

 

With these positive vibes emanating from the film’s key performers, we look forward to seeing their efforts bear fruit on the silver screen. Stay tuned to Galaxy Lollywood for the latest on Money Back Guarantee!

Affan Waheed Set For His Silver Screen Debut: Reveals These Details

affan waheed film

Affan Waheed is one actor whose star profile has risen meteorically over the last year with his breakthrough performance in the super successful Do Bol. With his on-air show Ghalati generating positive response as well, speculations have been rife within industry circles that he would be making that inevitable jump to films, soon. Turns out the Guzaarish star will be making that anticipated leap to the world of megaphones and arc-lights, after all, having signed a film opposite Baaji’s Amna Ilyas.

Speaking from the sets in Islamabad, where the shooting for the project is currently underway, Affan said: “I did not want to sign on to just any film – I wanted to step into films with a worthwhile project, and when (director) Usman Rizvi shared the script with me, it instantly appealed to me and after some initial discussions, I decided to go ahead with it.” The film will be the director’s first feature-length project, having worked on some shorts in the United States previously. When queried about the film’s genre, Affan revealed that the movie, titled Mastani is “a suspense-drama with elements of comedy”, his role being that of a kind-hearted everyman. Production for the film is firmly on schedule and “the team is planning for an Eid-ul-Fitr release, if everything goes according to plan,” according to him.

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Sounds like Mastani is set to be another addition to the promising line-up of films planned for this year, and with Affan making his film debut opposite the sultry Amna Ilyas, expectations would surely be high.

Stay tuned to Galaxy Lollywood for the latest on the film and the best of Pakistani showbiz!

Is Gippy Grewal Signing A Pakistani Film?

gippy grewal

Popular actor and singer Gippy Grewal is currently in Pakistan, visiting from across the border to tour the many Sikh holy sites in the country. Although the Carry On Jatta 2 star has been present for only a few days now, he has managed to generate quite a buzz – especially after one of his media interactions, where the actor expressed his desire of working with our very own Gangster Guriya, Mehwish Hayat.

Gippy confessed to watching Mehwish Hayat’s tour-de-force Punjab Nahi Jaungi and loving her in the film. Gippy also maintained that following his visit, he is more aware of rich Pakistani culture and that he would be interested in catching more feature films and entertainment content coming from the country.

Mehwish took to twitter to welcome the celebrated actor in Pakistan, and she also thanked him for expressing his desire of working with her. Interestingly Mehwish also said: “Let’s get you a Pakistani flick soon,” which set the grapevine abuzz with speculation that Gippy will be signing a Pakistani project.

The Load Wedding star who refused Bollywood films such as Derh Ishqiya and Fanney Khan, had previously used the platform of an international awards ceremony to draw attention to Bollywood’s negative depiction of Pakistanis in their movies.

It’s worth noting Gippy has quite a following amongst Pakistani masses, especially in the Punjabi hinterland where his songs and films are extremely popular, often being played on weddings and functions even in the smaller towns of the area. Pakistan also has a strong Punjabi film tradition dating back over 70 years, and thus is a tailor-made market for Punjabi content. It should also come as no surprise that the highest budget film to date in the country is a Punjabi language film, The Legend of Maula Jatt. 

Final word

We believe Gippy is a perfect fit in the country’s entertainment industry, and any collaboration that he would be involved with would also have additional appeal in East Punjab in India. As far as on-screen theatrics go, Mehwish and Gippy will surely make an exciting filmi jori, appealing to both the classes and the masses, making their collaboration a big winner. 

Stay tuned for the latest developments on this end!

After The Craze for MPTH, These Serials Might Also Hit Cinemas Soon!

Alif ehd-e-wafa MPTH

The kind of hype and audience response the theatrical release of the grand finale of Meray Paas Tum Ho has generated is unprecedented in Pakistani cinema or television’s history. While taking into account the fact that the screening of the popular show’s concluding episodes will likely be a single weekend event, its advance reservations at this point are better than any domestic film. The cinema business is currently experiencing slow volumes, and leading exhibitors are naturally excited about the manner in which the audience has taken to catch the screenings of a popular television serial on the big screen. The show’s broadcaster ARY and its production house too stand to gain lucratively from the arrangement.

Given the win-win scenario for all – the audience, the production houses, the actors and the exhibition sector – more serials will naturally follow suit. Here we discuss the two most likely contenders for the theatrical screening of their finale episode(s), and why they are likely to do so.

Ehd-e-Wafa

 Along with Meray Paas Tum Ho, this show too is enjoying massive popularity as well. With a cast that includes Ahad Raza Mir, Osman Khalid Butt, Zara Noor Abbas and Ahmad Ali Akbar, actors who have a film or two to their credit, the show packs in much big-screen star appeal. Like MPTH, its digital viewership on YouTube routinely crosses the 10 million mark. Moreover, HUM TV and ISPR, which have produced the show, have extensive experience with film production and HUM even has its own distribution arm, therefore it is quite likely that the show’s finale episode – or episodes – will receive theatrical screenings.

That the show’s pace has been picking up off late only works in its favor. Industry insiders suggest that planning towards the theatrical rollout is already in place, and when we reached out to HUM TV’s production head Mahesh Waswani, he stated: “We are open to the idea and there have been discussions. However, as of now, nothing is concrete and no final decision has been taken.”

Alif

Alif is popular film and television star turned socio-religious activist Hamza Ali Abbasi’s swansong act, therefore audience curiosity for the show is naturally there. Along with Hamza, Alif also stars Sajal Ali, Kubra Khan and Ahsan Khan, three of the most popular stars currently, all having worked in cinema previously. Since the show has a somewhat offbeat theme of spiritual reawakening, it has not stirred the kind of mass hysteria of MPTH, however, it does cater to a niche audience that has responded well to the show.

What makes Alif standout from the rest is its very cinematic treatment, not just in terms of photography and production values, but also its somewhat unusual theme and the star-power it packs. The exotic Turkish setting is another plus point. While it may not end up being a record-breaker, Alif packs in enough to attract a sizable audience. The question arises, are its makers and Geo TV, which airs the show, interested? When we reached out to producer Sana Shahnawaz, she stated “It’s all contingent on audience demand. If the show’s fans so demand, we will surely consider.”

Final word

With popular television shows currently on air capturing much audience interest, it is only a matter of time before more jump on to MPTH’s bandwagon. For now, MPTH hysteria is sweeping the nation and the show’s theatrical screenings are highly anticipated by its fans. Watch this space for the latest on this developing story!